Tiki Chick
A hospitality website for a retro tiki bar on New York’s Upper West Side, bringing together tropical cocktails, island-inspired food, and the personality of a neighbourhood escape.
Industry:
Food & Beverages
Services:
Website Design
Timeline
2 Weeks
The Challenge
The design challenge reflected in Tiki Chick’s website is translating its playful, tropical character into an experience that also makes planning a visit straightforward. Visitors need to explore the menu, find opening hours, and understand the difference between everyday walk-ins and organised group bookings. The balance is between introducing the bar’s personality and keeping practical information easy to find.
Express the bar’s tropical identity and welcoming atmosphere.
Organise food and drink options into clear menu categories.
Explain walk-in access and group-booking arrangements.
Keep location details, online ordering, and event information accessible.
The Solution
The website combines playful brand storytelling with dedicated sections for menus, visiting information, and events. Food and cocktail listings include descriptions and prices, while a separate location page brings together opening hours, contact details, and directions. The homepage explains the walk-in policy and reservation exceptions, while “Order Online” and event-package links provide different next steps. This structure connects the bar’s atmosphere with practical ways to visit, order, or organise a gathering.
The Result
A character-led hospitality website that connects Tiki Chick’s tropical identity with everyday visitor needs. Guests can discover the food and drinks, check the details of their visit, or explore options for a larger gathering. The experience supports both first-time discovery and returning visitors looking for specific information.
Clearly grouped food and cocktail menus with descriptions and pricing.
Dedicated opening hours, location details, and directions.
Separate routes for online ordering and event-package information.
